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(MoneyNewsWire.Net, November 08, 2017 ) The Global Whey Protein Market was worth $7.8 billion in 2016 and estimated to be growing at a CAGR of 7.1%, to reach $10.99 billion by 2021. Whey Protein is widely used in industries like healthcare, personal care, food, nutritional, feed and pharmaceutical industry. Growing popularity of whey protein is due to its advantages like stress reduction, diet support, improvement of immune system, cancer fighting capacity and mass gain and fat loss.
Whey protein provides various anabolic benefits such as increased muscle growth and muscle protein synthesis which supports the sports nutrition sector. Whey protein is efficiently and effectively replacing milk in various food products including infant nutritional food, weight-management supplements and nutritional beverages.
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The market for whey protein is mainly driven by its widespread application in various product sectors such as functional foods, bakery, confectionery, dairy, ice cream and other sectors. Other factors driving the market are raising disposable incomes, increasing health conscious consumers and more number of health clubs and fitness centers. High manufacturing cost associated with whey protein is restraining the market growth.
The Global Whey Protein market is segmented on the basis of type into Whey protein concentrate (WPC), Whey protein isolate and Whey protein hydrolysate. WPC, which is high in lactose and low in protein, leads the market with highest number of shares. It is mainly used in the production of nutritional supplements and protein beverages. On the basis of application the market is segmented into Dairy, Bakery, Dietary supplements, Confectionery, Pharmaceuticals and Instant formula. Dietary supplements sector is the largest segment and expected to remain the same in the forecast period.
Market Segmentation:
1 By Type
1.1 Whey protein concentrate (WPC)
1.2 Whey protein isolate
1.3 Whey protein hydrolysate
2 By Application
2.1 Dairy
2.2 Bakery
2.3 Dietary supplements
2.4 Confectionery
2.5 Pharmaceuticals
2.6 Pharmaceuticals
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Based on geography the market is analysed under various regions namely, North America, Latin America, Europe, Asia-Pacific and Middle-East & Africa. North America has largest market share for whey protein products, which is closely followed by Europe. Asia-Pacific is the fast growing whey protein ingredients market due to the increasing number of health conscious consumers and rising disposable income.
Scope of the report:
• Global, regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
• Segment-level analysis in terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail
• Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
• Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
• Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development
• A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
• Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
• An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
• Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
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Some of the key players influencing the whey protein market are Agropur MSI, DMK Group, Arla Foods, Hilmar Cheese Company, Glanbia, American Dairy Products Institute, Davisco Foods International, Inc., Milk Specialties Global, and Maple Island, Inc.
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