TrendSights Analysis: Simplicity - Facilitating demand for a less complicated lifestyle

(MoneyNewsWire.Net, January 18, 2018 ) "TrendSights Analysis: Simplicity" is part of Publisher's TrendSights series and explores how brands can facilitate demand for a less complicated lifestyle.

As a result of a rapidly evolving, and sometimes unpredictable, global landscape, today's consumers are leading more complicated, stressful, and fast-paced lives than ever before. In turn many are seeking to take a step back from this environment. By simplifying their lifestyles as well as their product choices, Simplicity offers a form of relief from modern life for consumers.

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Report Scope:

- 74% of consumers globally find living a less complicated lifestyle to be important in creating a feeling of wellbeing.

- Women are among the consumer groups most likely to agree that there is too much choice when shopping for products.

- Brands need to cut through the clutter for consumers by ensuring that product benefits and usage instructions are clearly stated on-pack as well as communicating the differences between products in their portfolios.

Reasons to buy:

- Gain insight into the different routes through by which products can align with the Simplicity trend including examples of best-in-class innovation.

- Compare the presence of this trend in each industry across the FMCG space, and learn what the key opportunities are.

- Identify the innovation implications of the trend for your sector.

Companies Mentioned:

Picard

Arm & Hammer

Platinum Label

Passage Foods

Kispray

John Frieda

Scratch

Dior

Gousto

Sam Farmer

Lily's Kitchen

Boots

Reiner

You

Marlowe

Presha Fruit

Nestea

RXBAR

Kiss

Chobani

Hershey's

Evolve

San Miguel

Diageo

Amazon Prime

For more information about this report@ http://www.reportsweb.com/trendsights-analysis-simplicity

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Source: EmailWire.Com