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(MoneyNewsWire.Net, September 26, 2017 ) Market Dynamics
Factors driving the beta-glucan industry are the increasing consumption of nutraceuticals and functional food, its usage as immunomodulator (immunomodulators are chemical agents that modify the immune response or the functioning health of the immune system) and increased usage as fat substitutes. Another major factor is the growing interest in nutraceutical and functional products, owing to the fast-paced lifestyle of consumers and their inclination towards foods that help cure illnesses. Functional ingredients have found new applications in foods that help fulfill the dietary needs of consumers, as these positively affect the metabolic parameters and support curing diseases.
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Beta-glucan is a significant functional ingredient that has various medical advantages. Consumers are shifting towards processed foods to proactively strengthen their immune system. Moreover, there has been abundant opportunity for growth in this region due to the emerging economies and the governments' initiatives. The demand for beta-glucan products has increased due to the change in eating patterns and a rise in the consumption of processed foods, along with high disposable incomes in the South American countries.
The shortage of raw material, like molasses, due to its increasing application in wine blending and industrial applications, is expected to hinder the beta-glucan market growth. The production of yeast is dependent on the availability of molasses. The yeast market is facing tough competition from other industries for raw materials. The bio-fuel industry is also threatening the growth of the yeast margin as it operates on high margins. The availability of other feasible substitutes is also hampering the beta-glucan industry.
Market Segmentation
The human body does not produce beta-glucan, naturally. Hence, the only way to get is through outside sources, such as baker's yeast, shiitake mushrooms, and cereal grains that include barley, oats, rye, and wheat. Hence, beta-glucan is segmented by source type into cereal, yeast, mushroom, bacteria. By type, the market is segmented as soluble and insoluble. The cereal segment accounted for the maximum share of the beta-glucan market, in 2016, and is expected to register a healthy CAGR. This segment is further segregated into oats barley and others such as wheat, sorghum, rye, of which, oats is the fastest-growing segment. By type, the market has been segmented into soluble beta-glucan and insoluble beta-glucan, with the soluble beta-glucan segment having the maximum share.
Regarding applications, the beta-glucan market is segmented into food & beverages, bakery, dairy & functional food products, nutraceuticals and others, including cosmetics, biodiesel, and animal feed. Currently, the food & beverage segment leads the overall market, which holds around 25% of the beta-glucan market.
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Regional Analysis
The South America beta-glucan market is geographically divided into Brazil, Argentina, and others. Brazil held about 43% of the market share of the South American beta-glucan market, in 2015.
In Brazil, beta-glucan is also used to heal wounds in aquaculture, like shrimps. Due to the wide usage of beta glucan, the market in Brazil is growing at a steady pace. The insoluble segment held the major market share of 62 % of the Brazil beta-glucan market, in 2015.
Competitive Landscape
The prominent players present in the South America beta-glucan market are -
Associated British Foods Plc
Tate & Lyle Oat Ingredients
Lesaffre Human Care
Lallemand
Biothera Inc.
Royal DSM N.V.
Cargill
AIT Ingredients (The Soufflet Group)
Bio Springer
Hansen
These companies are focusing on research and development activities to enhance their product portfolio, to stay competitive in the market. In addition, they are also focusing on expanding their exclusive functional food product portfolio through the acquisition of various raw materials and end product manufacturing companies, with the objective of enhancing their market position.
After the acquisition of OatWell, DSM is one of the leading producers of beta-glucan in South America; it is working with its customers to build awareness amongst consumers regarding the benefits of beta-glucan. It is available in various forms, such as flour or powder, suitable for use in applications ranging from bread, biscuits, and cereals to pasta, beverages, instant powder drinks and dietary supplements.
Key Deliverables in the Study
Market analysis for the South America beta-glucan market, with region-specific assessments and competition analysis on a regional scale.
Market definition along with the identification of key drivers and restraints.
Identification of factors instrumental in changing the market scenario, rising prospective opportunities, and identification of key companies that can influence this market on a regional scale.
Extensively researched competitive landscape section with profiles of major companies along with their market share.
Identification and analysis of the macro and micro factors that affect the South America beta-glucan market on a regional scale.
A comprehensive list of key market players along with the analysis of their current strategic interests and key financial information.
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